You can write content for your blog and not worry about who reads it.

You can write content for your blog and not worry about maximizing it’s reach.

You can write content for your blog and not share it across every social media outlet at the most optimized times based on analytic measurements and Klout scoring systems.

You can write on your own blog, you can write over at Medium, you can post Facebook notes, you can shout out a tweetstorm. But the thing is you can just write for the sake of sharing your thoughts with the world at large. Or mostly, just for the sake of getting your thoughts out of your own head.

You can just write for the sake of writing.

Just in case you were wondering.